Dear fellow Illians,
I found an article whch is pretty cool and Im sure I will be following these steps as much as my budget allows, figured you guys would find this interesting
fanbase/ http://www.unifiedmanufacturing.com/blog/transform-fans-super-fans-build-loyal-
Your superfans are not just assets; they are your SUPER ASSETS and you simply cannot lose one or two because of the lack of artist-fan relationship. Here are some ways to build a rock-solid relationship with your fans:
Give Your Fans a Name
You want to create a semi-cult, right? In order to make it somewhat official, you have to give your fans a name. This would make them feel like they’re part of an exclusive organization. One good example is the Lady Gaga. Gaga doesn’t like the word “fan” so she calls them her “Little Monsters,” named after her album “ The Fame Monster.” Naming your fans is one of the best ways for branding your band and developing a good following.......
FOLLOW THE LINK ABOVE FOR THE REST
However it breaks down thusly:
http://www.hypebot.com/hypebot/2012/05/13-steps-to-turn-your-fans-into-a-cult-of-superfans.html
Building A Cult Of Superfans:
1. Give Your Fans a Name
2. Tag Fans in Your Panoramic Concert Photos
3. Give Approaching Fans Your Undivided Attention
4. Always Have [Cheap] Merch Handy [For Free Giveaway]
5. Share Dark Secrets on Your Blog
6. Send Special E-mails
7. Develop Shared Symbols
8. Use Loyalty-based Apps to Connect to Your Fans
9. Play in Smaller Venues
10. Stay on Your Merch Table
11. Conduct Live Webcast
12. Showcase Them In Your Music Video
13. Post [Photos of] Their Gifts on Your Website and Social Networks
So the core idea seems to be that you name your fans, give them your attention and share secrets, develop shared symbols, and build a shrine to their offerings. I guess I was a little nutty thinking of this as a way to build a cult, right?
I found an article whch is pretty cool and Im sure I will be following these steps as much as my budget allows, figured you guys would find this interesting
fanbase/ http://www.unifiedmanufacturing.com/blog/transform-fans-super-fans-build-loyal-
Your superfans are not just assets; they are your SUPER ASSETS and you simply cannot lose one or two because of the lack of artist-fan relationship. Here are some ways to build a rock-solid relationship with your fans:
Give Your Fans a Name
You want to create a semi-cult, right? In order to make it somewhat official, you have to give your fans a name. This would make them feel like they’re part of an exclusive organization. One good example is the Lady Gaga. Gaga doesn’t like the word “fan” so she calls them her “Little Monsters,” named after her album “ The Fame Monster.” Naming your fans is one of the best ways for branding your band and developing a good following.......
FOLLOW THE LINK ABOVE FOR THE REST
However it breaks down thusly:
http://www.hypebot.com/hypebot/2012/05/13-steps-to-turn-your-fans-into-a-cult-of-superfans.html
Building A Cult Of Superfans:
1. Give Your Fans a Name
2. Tag Fans in Your Panoramic Concert Photos
3. Give Approaching Fans Your Undivided Attention
4. Always Have [Cheap] Merch Handy [For Free Giveaway]
5. Share Dark Secrets on Your Blog
6. Send Special E-mails
7. Develop Shared Symbols
8. Use Loyalty-based Apps to Connect to Your Fans
9. Play in Smaller Venues
10. Stay on Your Merch Table
11. Conduct Live Webcast
12. Showcase Them In Your Music Video
13. Post [Photos of] Their Gifts on Your Website and Social Networks
So the core idea seems to be that you name your fans, give them your attention and share secrets, develop shared symbols, and build a shrine to their offerings. I guess I was a little nutty thinking of this as a way to build a cult, right?
